
Website Chalhoub
Job Description:
We are looking to recruit a Consumer Insights and Analytics Manager who will be responsible for shaping and centralizing consumer insights knowledge. This is a great opportunity for someone who is passionate about deriving business relevant insights from data, inquisitive, entrepreneurial and looking to learn and grow in a fast-moving industry.
This role will act as a “data detective” and consumer research specialist for our business. They will drive an insights learning agenda based on strategic priority, defining the consumer, identifying areas of exploration, and performing analysis and data synthesis that drive insights into recommendations for the Group.
Job Responsibilities:
- Communicate action orientated insights to the business to inform strategy and plan through qual/quant synthesis and compelling/visual storytelling
- Develop and track data on global consumer sentiment to measure variances vs GCC markets
- Lead consumer research in the group-wide projects across categories and geographies: new category and market assessments
- Be a point of contact for consumer insights within the organization: managed brands, retailers, innovation, investments, JVs, partners, etc.
- Collaborate across the Intelligence, Strategy and Grow teams to use our scale and increase efficiencies and maximize business impact
- Lead consumer practice for Intelligence, putting the consumer at the forefront of decision-making and serving as a vocal strategic partner and change-agent for the businesses
- Fully responsible for designing, analysing, and presenting primary and secondary market research projects (Qualitative, Quantitative, offline, online, ad hoc, longitudinal, co-creation, etc.)
- Continuously represent the voice of the consumer in effort to know their requirements deeply and share the knowledge within the Group
- Lead a team of executives and guide in creating report and presentations
- Develop and lead consumer sentiment with the focus on GCC luxury consumers
- Proactively identify and develop new opportunities/ white space for GCC consumer research and link it to strategic priorities of the Group
Job Requirements:
- Curious, proactive, and passionate about luxury industry
- Team player, motivated, with very strong analytical and presentation skills
- Curious professional continuously striving to develop him/herself
- Arabic (read, written, and spoken) is a bonus
Qualification & Experience:
- Minimum of 5+ years of market research experience with budget responsibility in the agency or FMCG
- Bachelor’s Degree in Marketing, Economics, Psychology, Sociology, or related field required; MBA is a bonus
- Experience in selecting appropriate, diverse research methodologies, designing research studies, and trying new methods when appropriate
- Experience leading projects with ownership of budgets, suppliers, research, and schedule
Job Details:
Company: Chalhoub
Vacancy Type: Full Time
Job Location: Dubai, UAE
Application Deadline: N/A
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